Product Executive. AI Builder. 0-to-1.

20+ years building and scaling enterprise platforms from 0-to-1 through $200M+ ARR, $150B+ in annual transactions, and 40K+ users. Experience across startups, public companies, and PE-backed businesses.

Now hands-on building AI products, focused on health tech and enterprise AI.

Product AI, hands-on Health tech Enterprise AI

20+

Years Building Products

$200M+

ARR Platform Leadership

$150B+

Annual Volume · 40K+ Users

Career arc

Twenty years, five chapters.

0-to-1

Startups · 1999 on

Scale

DoubleClick · Auditude · Catalina Marketing

Enterprise

Experian · Adobe · Mediaocean

AI Builder

Pulse · AF · AM

Next

Health tech + enterprise AI

Building now

Products & Systems

See all →
Beta Personal health intelligence + assistant

Pulse

A privacy-first 360° AI Assistant combining health data, email, calendar, tasks, and personal knowledge.

Combines health data from Apple Health, Oura, Epic/FHIR, and medical records with email, calendar, tasks, and personal knowledge. Local LLM; privacy-first. Built initially for my own health journey.

Pulse - personal health intelligence dashboard Pulse · Health
Beta Multi-agent orchestration

Agent Factory

A multi-agent operating system for building software.

Specialized AI personas handle product, engineering, architecture, QA, and governance, coordinated by an orchestrator with persistent memory, checkpoints, handoffs, and recovery across sessions. Turns AI from a one-off assistant into a repeatable system for complex work.

Agent Factory - project portfolio dashboard Agent Factory
Building Enterprise workflow rethink

Agentic Media

An AI-native enterprise advertising platform.

Buyer and seller agents negotiate, execute, optimize, and reconcile campaigns across the media lifecycle through governed agent interactions. A rethink of an established enterprise workflow around agents and automation, not AI features layered on legacy tools.

Agentic Media - Nike Q2 CTV + Linear campaign dashboard Agentic Media

AI Products & Systems

What I’m building and have built. Hands-on work across AI products, agents, workflows, and systems.

Beta Personal health intelligence + assistant

Pulse

Personal AI Health Advocate + Assistant.

A privacy-first 360° AI Assistant that combines health data, AI insights, email, calendar, tasks, and personal knowledge into a longitudinal view of health and daily life. Designed as a trusted assistant and health advocate that proactively surfaces insights and guidance. Local LLM; integrates with Gmail, Google Calendar, Apple Health, Oura, and Epic/FHIR. Built initially for my own health journey.

Pulse - personal health intelligence dashboard Pulse · Health
Beta Multi-agent orchestration

Agent Factory

A multi-agent operating system for building software.

Specialized AI personas handle product, engineering, architecture, QA, and governance, coordinated by an orchestrator with persistent memory, checkpoints, handoffs, and recovery across work sessions. Turns AI from a one-off assistant into a repeatable system for complex work; the rules, personas, and quality gates automatically propagate to every product built on it.

Agent Factory - project portfolio dashboard Agent Factory
Building Enterprise workflow rethink

Agentic Media

An AI-native enterprise advertising platform.

Buyer and seller agents negotiate, execute, optimize, and reconcile campaigns across the media lifecycle through governed agent interactions. A rethink of an established enterprise workflow around agents and automation, not AI features layered on legacy tools.

Agentic Media - Nike Q2 CTV + Linear campaign dashboard Agentic Media
Shipped Evidence-based knowledge

Video Intelligence

Transforms expert videos into a searchable, evidence-based knowledge library.

Every health claim is validated against PubMed, Semantic Scholar, and OpenAlex, with citations back to both the source video and supporting scientific literature.

Video Intelligence - recent videos with evidence-based summaries Video Intelligence
Shipped Operating playbook

AI Product Playbook

A 16-part operating playbook for leading product in AI-native environments.

Covers strategy, org design, stakeholder management, and tooling. A working point of view about how product management changes in AI-native environments.

AI Product Playbook - Part I. The PRODUCT Thesis table of contents AI Product Playbook

Twenty years building. Now building differently.

Product executive, 20+ years. Built from 0-to-1 and scaled to $200M+ ARR / 40K+ users across public and PE-backed environments. Now hands-on building AI products, focused on health tech and enterprise AI.

What I bring

  • 0-to-1 product creation and new platform development.
  • Scaling complex enterprise platforms and product organizations.
  • AI product strategy translated into working products and workflows.
  • Product transformation in complex, legacy-heavy environments.
  • Enterprise workflow design, automation, and human-in-the-loop systems.
  • Cross-functional execution across engineering, sales, finance, operations, partnerships, and executive / board stakeholders.

Why health tech

After an unexpected quadruple bypass, and a full recovery, I decided to focus the next chapter on technology that can have a direct impact on people’s health and their ability to navigate care. I began building Pulse and working directly with modern health-data standards and sources. Personal experience navigating my own care and my family’s care has shaped both my motivation and how I think about the problem.

Advisory

Also available for select advisory engagements at the intersection of AI product strategy and enterprise transformation. Primary focus remains an operating executive role.

Highlights

  • M Mediaocean SVP Product. $200M+ ARR platform, $150B+ in media transactions, 40K+ enterprise users. Built AI buying agent POC + RAG framework; authored the company's AI product strategy. Led product through Vista to CVC/TA PE transition. Rebuilt 40+ PM org, eNPS -40 to +26.
  • C Catalina Marketing VP Product. Built the digital platform that activated Catalina's in-store purchase data for CPG brands. Online targeting, closed-loop measurement, and 1st/2nd/3rd party data activation. 300M+ shoppers, 20K+ stores, $45M+ business.
  • A Adobe / Auditude 0-to-1 product head at venture-backed Auditude through Adobe acquisition. Built Auditude Connect, the unified ad serving platform for display and video across web, mobile, OTT, and VOD, including a client-side SDK adopted by YouTube, MLB, Comcast, and DailyMotion.
  • I Imeem Built the first streaming monetization platform with all four major labels. Fingerprinting, rights management, and payments.
  • D DoubleClick Built Proposal Builder (DSM, later Google Sales Manager) and Creative Library. Won the AOL Time Warner account during its transition from subscription to ad-supported, contributing $10M+ in revenue.
  • U Unicast Collaborated with Microsoft on the first commercial-quality video ad unit. Built the Full-Screen variant of the Superstitial, plus dynamic targeting over pre-cached ad units.

Education

  • K Kellogg School of Management Northwestern University · Executive Scholar Program
  • N Northwestern University BA in Economics · Business Institutions Minor · Leadership Certificate

Personal

  • Based inChicago, IL
  • FamilyGirl dad × 3
  • FunRunner · Skier

Connect

LinkedIn G Gmail O Outlook Y Yahoo ⧉ Copy

Let’s talk.

Interested in working together, have a question, or just want to connect? Reach out.

Looking for the right opportunity to build and lead. Health tech is my primary focus, and I’m open on title and level for the right role. Also interested in enterprise AI and complex workflow / product transformation.

Send a note

Resume

Available on request